Shop 10 actually affordable finds from Goop’s Mother’s Day gift guide

Goops, she did it again.

With Mother’s Day nearly here, Gwyneth Paltrow’s Goop dropped another of its famous gift guides showcasing ways to “make them smile” this year.

And while budget-minded shoppers might not be smiling about some of the picks’ price tags, not every item on the list is restricted to those using Oscars as doorstops, Paltrow-style.

In addition to predictably pricey presents like the Frame Fitness Pilates Reformer ($4,299) and a Higherdose Infrared Sauna ($7,999) — and (literally) buzzier buys like the Goop Double-Sided Wand Vibrator ($98) — there’s also a slew of under-$150 picks up for grabs.

Below, shop a selection of more affordable finds on Goop’s Mother’s Day gift guide.


You won’t need to secure Mom an appointment with superstar stylist Mara Roszak to give her the red carpet treatment this Mother’s Day. The hair pro’s celeb-loved line includes products like this one-and-done volumizing spray.

Caddis glasses

Paltrow also has her eyes on these Caddis glasses, which Goop says “flatter nearly anyone (really).”

The lifestyle maven wore a different pair of the brand’s frames during her ski trial, skyrocketing the spectacles to viral fame.

Poetica botanical wash

In addition to luxe knitwear like the G. Label by Goop Noah Belted Crewneck ($595), the guide also offers a sweet-smelling way to wash it: this gentle soap designed for cashmere, wool and silk.

Kosas BB Cream

The gift guide is bursting with beauty buys, including this tinted cream from Kosas — a clean beauty brand also beloved by Hailey Bieber.

Tower28 mascara

Wave goodbye to sky-high beauty prices with this Goop-loved mascara, which rings in at just $20.

Goop Glow exfoliator

Goop’s own beauty brand is also a superstar hit, as Jenna Lyons once shouted out this bestselling exfoliator as a gifting must-have.

pink slippers

Get a step ahead on Mother’s Day shopping with these luxe, Goop-approved slippers.

Epres Bond Repair Treatment

If Mom’s looking to upgrade her haircare routine, consider treating her to frizz-fighting products like this bond repair bundle from Epres.

The Maker Artist Candle

Forget vagina-themed votives; Goop spotlighted this citrus-scented candle from New York’s The Maker Hotel this year instead.

Saie sun melt bronzer

While Paltrow’s given a gold star to several Saie products over the years, its bronzing formula came out on top this time.